AI Policy

Our Use of AI Tools

At Growth Animals, we use AI tools like Grammarly, Supernormal, Canva, and ChatGPT to help us work smarter, not harder. These tools support us with spell checking, note taking, summarising information, creating action plans and processes, tidying up meeting minutes, and streamlining communications.

We occasionally use Canva’s built-in features (like background remover), which are powered by AI, but we don’t rely on Canva’s AI-generated copy or full design automation tools. Similarly, while platforms like Google Workspace, Trello and LinkedIn include some AI capabilities, we don’t actively use these features to create content.

We sometimes use AI to support our creative and strategic thinking – for example, to help generate ideas or tidy up rough drafts – but everything we produce is reviewed, rewritten, and refined by a human before it ever reaches a client or the public.

We never use AI to impersonate people, create deceptive content, or replace human creativity. And we do not upload sensitive client data into AI tools.

As a B Corp and ethical marketing agency, we’re committed to using AI responsibly, transparently, and in a way that enhances –not replaces – the human touch.